How to design your E-commerce site for increasing sales

  • Community
  • How to design your E-commerce site for increasing sales

Are you a business owner looking to design your e-commerce website to help generate more sales instantly? The sales, success, and usability of an e-commerce website depend on effective design. While it may seem daunting to think about designing your website to attract visitors and customers, it is relatively easy if you follow some simple tips.

To help you, we have put together a list of some of the best tips to follow:

Create a simple layout

The website design and layout are a key tool when trying to boost conversions online. Focus on product imagery with fewer design elements, and stay away from any distractions on product pages. Studies show that websites with a simplistic layout see higher engagement rates than websites which do not.

Have strong CTAs (Call-to-action)

The only way to generate leads for your business is to have a clear and strong CTA. E-commerce CTAs are often “Contact us today for a free consultation”, “Add to cart”, “Try it now” or “$50 off on your first purchase”. These will stand out on the website to attract visitors and customers. Conversions, revenue, business and profit– all rely on a powerful call to action.

Use both content and media

A surefire way to increase traffic and website conversions is to use both content and media (pictures and videos) to tell your business’s story. Make sure you have high-quality content and photos/videos of your product that gives the client confidence in the details about the product.

Add green bar SSL

Web browsers have visual indicators, such as a lock icon or a green bar, to ensure that visitors know when their connection is safe. This means that when they see these signs, they will trust your website more and will be more likely to buy from you.

Offer different payment methods

The more payment options you offer, the more likely you will be able to attract a wider audience. While there are many payment methods out there (credit and debit cards, bank transfer, Bitcoins, etc.), make sure you understand your target audience and offer the methods that suit them best.

Add customer reviews

Adding customer reviews will allow your potential customers to know that you are a trusted brand. Also, customer feedback will provide you with insights into how you could improve your product and the overall purchasing experience.

Conclusion

Designing and developing an e-commerce website is no big deal. Just recall the key tips given above and you’ll have a website that not only looks great but also brings more customers in!

FRESHEST

Here's the latest news

We all love our smartphones. We use them for pretty much everything these days. Did you know, however, that one of the most common issues with phones is their screens breaking? This shouldn't be much of a surprise, considering a...

iPhone Screens - Where To Find Wholesale Replacements

It was only a decade ago when AI seemed like a far-fetched technology that may never actually amount to anything. In the past 10 years, AI technology has sprouted from concept into mainstream implementation in ways that would have had...

Artificial intelligence and machine learning concept.

If you're thinking about starting your own cryptocurrency, BEP20 is a fantastic option. The Binance Smart Chain (BSC) is one of the most rapidly growing blockchains on the market. BSC was created in a similar way to the popular Ethereum...

The Era of No-Code Platforms: Create BEP20 token on Binance Smart Chain instantly

Internet marketing, like the painstaking, costly traditional methods, is an art as much as it is a science.  Yet many marketers are reluctant to engage in it for fear of wasting money, time, or both. And why go out on...

Digital marketing strategy

When evaluating their options for growing their business, most small business owners find themselves at a crossroads between balancing what works and embracing what is new.  In the digital age, technology is empowering smaller firms in new ways that were...

How Small Businesses Can Benefit from Using Advancements in Technology to Improve, Market, and Scale Their Businesses
Load More
Share via
Copy link
Powered by Social Snap